It's LeBron's World, We're Just Witnesses

As I begin to completely buy into the LeBron James era I like Nike's new ad campaign, Witness. We are witnesses to something amazing, the emergence of LeBron James. He won't have enough to get his Cavs past the Pistons in this series but he won tonight's battle very impressively. Nike and the Cavs gave away 20,000 or so black t-shirts bearing the simple word "Witness" and of course the Nike swoosh during Game 1 of the Cavs-Wizards series. The shirts were fetching a hefty price on eBay so the Cavs tried to cash in by selling them on their website, but they're on backorder, presumably due to huge unexpected demand.