What do you give me for Kim Kardashian and the chick in the Old Navy ad?
Kardashian is suing Old Navy's parent company, Gap, over the Super C-U-T-E ad featuring Melissa Molinaro. Kardashian says the company purposely used a lookalike and people are mistakenly thinking that she is the one endorsing Old Navy clothes.
I gave this a 7. There is definitely a resemblance but I don't think it is strong enough to actually confuse the women. It may have been intentional on Old Navy's part but I don't think she has much hope with this lawsuit unless consumer much more naive than I really did confuse them.
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