McDonald's is launching a gift card promotion just in time for the holidays. After the holidays they'll promote it as a cashless way to pay.
Here is what they are doing to promote the idea:
McDonald's will give away $22 million in promotional Arch Cards starting Nov. 29 to make a splash for the marketing campaign, including 5 million $1 cards handed out to Southwest Airlines Co. customers at 61 U.S. airports through Dec. 13 and on board Southwest flights from Dec. 14-28.
Customers at McDonald's restaurants can receive a $1 Arch Card from Nov. 29 through Dec. 5, while the $9 million in cards last, with the purchase of Chicken Selects strips or a Premium Chicken Sandwich. Another 8 million $1 cards will be given away through an American Express consumer card mailing.
I strongly recommend the Chicken Selects with the buffalo sauce. And even though its only $1 at McDonald's that can buy you something tasty. So I guess this story is news you CAN use.
Wednesday, November 23, 2005
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment