SCZA got his big on air break because he was the only one in his newsroom who knew enough to speak intelligently on viral marketing campaigns and "Aqua Teen Hunger Force."
I thought he was good but I don't know why they kept showing wide beauty shots of the city. If you don't have pictures of anything, just show your reporters. I also wish SCZA hadn't been such a local media flak and used the "post-9/11 world excuse." No one in their right mind should have thought this was a bomb.
Friday, February 02, 2007
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First of all Paul, that was my "promo" line. Nailed it too. Secondly, there was no other reaction (at the start) for police. When you see wires and batteries attached to a major artery bridge, you have to do something. The fault with police is the fact that they KNEW this was a hoax a couple of hours before revealing the information, and yet they let everyone go on believing there was a mass bomb scare in the city.
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