The move, announced yesterday, comes about a month after Hasbro announced the line as part of a deal with Interscope Records, the label that released the debut CD of the Pussycat Dolls.
After starting as a burlesque-inspired dance troupe in Los Angeles, the Pussycat Dolls emerged as a recording act. They have since had a series of hit songs with risqué lyrics.
Hasbro saw the Dolls series as a line that would fit in with — and compete against — the Bratz fashion dolls from MGA Entertainment. But an advocacy group, Dads and Daughters, recently mounted a letter-writing campaign pressing the company to shelve the Dolls line.
Hasbro said in a statement this week that "Interscope's current creative direction and images for the recording group are focused on a much older target than we had anticipated at the time of our original discussions," and that the toy line had become "inappropriate for Hasbro."
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