"Wendy's will start selling boneless wings this month starting at $3.99.
Sweet & Spicy Boneless Wings will be made of chicken breast. They will be tossed with three sauces: Sweet & Spicy Asian, Honey Barbeque and Bold Buffalo.
Orders will contain seven to nine pieces depending on weight and start at the suggested price of $3.99.
An ad campaign supporting the new offering will begin on June 22."
I never eat at Wendy's because I don't like anything on their menu but this is a game-changer.
"Anheuser-Busch is launching a wheat version of Bud Light this fall.
The national roll-out of Bud Light Golden Wheat the week of Oct. 5 is the second extension of Bud Light, after the St. Louis-based brewer launched Bud Light Lime last year. Bud Light Lime has since become one of the company's most successful new products.
It's a way to boost sales since the different versions typically cost more than the original, by about $1 to $1.50 more a six-pack, he said.
Anheuser-Busch came up with an offshoot of Bud Light that uses unfiltered wheat, orange and coriander to give its stalwart brew a new twist. The beer has a cloudier look since the wheat is not filtered and has a sweeter taste.
Levy said the company is working on its advertising for Bud Light Golden Wheat and said it expects to spend about the same as it spent last year on Bud Light Lime's launch — around $30 million — to market it through television, national print, online and other media.
The new beer has a few more calories and carbohydrates than Bud Light: 118 calories compared to 110, and 8.3 grams of carbohydrates, up from 6.6 grams. The new brew has slightly less alcohol at 4.1 percent by volume, compared with Bud Light's 4.2 percent."
I don't really like Bud Light, nor do I care that much for these wheat beers but it should be interesting to try. I have a feeling the Concierge will take one sip and say "too much coriander."
Friday, June 12, 2009
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1 comment:
wheat beers are growing on me. i like stella. and lately, I have been getting 6 packs of Blue Moon (yes, I know its a macro brew made by Miller disguised as a craft beer), but it's still pretty good, even without the orange slices.
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